AIRCO needed to transform their groundbreaking carbon-neutral fuel technology from an abstract climate solution into something tangible and culturally relevant. To launch their first pop-up Fuel Store in NoHo, they required content that positioned clean energy as desirable not just necessary, bridging the gap between hard science and everyday culture. Shot and edited a multi-format content campaign across NYC, anchored by an astronaut walking through Manhattan as the visual centerpiece for the brand launch. Captured footage across three street locations for the astronaut narrative and documented the Fuel Store interior. Worked closely with the creative team to translate AIRCO's complex technology story into culturally resonant imagery that bridged scientific innovation with street-level New York energy. Handled cinematography and complete post-production pipeline including editing, color grading, and sound design. Delivered 15 product vignettes in multiple aspect ratios, three hero brand films, and store reveal content for the launch campaign.